Why Speed Matters More Than Perfection In Business, Real Estate, And Content

Speed is one of the most misunderstood advantages in entrepreneurship. People assume that moving fast means rushing. They assume it means being sloppy or reckless. They assume it means cutting corners. But speed, when done correctly, is none of those things. Speed is clarity. Speed is decisiveness. Speed is momentum. And in a world that rewards visibility, reputation, and consistency, speed becomes one of the highest leverage skills you can develop.

I’m Dr Connor Robertson, and almost everything I’ve built, content, businesses, real estate deals, relationships, brand authority, comes back to one principle: move fast. Not impulsively, but decisively. Not chaotically, but intentionally. The people who win are not the ones who wait for perfect conditions. They’re the ones who move while everyone else hesitates. In this article, I want to break down why speed matters so much, how it shapes the way I operate, and how adopting a speed-first mindset can change the trajectory of any business or project.

The first reason speed matters is because opportunities do not wait. They appear, they open a small window, and they disappear. If you’re slow, you miss them. If you hesitate, someone else captures them. Real estate deals get bought by someone else. Business opportunities get filled by someone more decisive. Partnerships go to the person who moved first. The world doesn’t reward the best idea; it rewards the fastest execution. Speed gives you access to opportunities that slow operators never even see.

Another reason speed matters is because speed builds momentum. Momentum is one of the most powerful forces in business. When you move fast, decisions compound. Small wins stack. Progress accelerates. You build a rhythm that carries you forward even on days when you’re tired or distracted. Most people never experience real momentum because they move too slowly to generate it. They stop and start. They think and re-think. They get stuck in loops that kill momentum before it ever forms. Speed solves that problem.

Speed also reveals the truth faster. When you take action quickly, you learn quickly. You learn what works. You learn what doesn’t. You gather real-world data instead of sitting around guessing. Action turns assumptions into clarity. Speed accelerates feedback loops, and feedback loops are what drive improvement. The faster your feedback, the faster your growth. You cannot think your way into clarity. You can only act your way into clarity.

Another reason I prioritize speed is because perfection is a trap. Perfection prevents people from starting. It prevents them from shipping. It prevents them from taking risks that would change their life. The people obsessed with being perfect never build anything meaningful because they never release anything into the world. They’re frozen by the fear of being judged, misunderstood, or criticized. Speed destroys perfectionism because it forces you to move regardless of how polished something feels. The truth is that execution beats perfection 100 percent of the time.

Speed also eliminates internal negotiation. When you move fast, you remove the window where doubt, fear, or hesitation can enter. You don’t let your mind talk you out of the things you need to do. You decide and execute. People who move slowly spend more energy thinking about something than actually doing it. Their mental bandwidth gets drained before they even take the first step. Speed forces you to operate on action, not emotion.

Another reason speed is so important is because speed creates separation from your competition. When you do more in a month than most people do in a year, you create a gap that becomes nearly impossible to close. This is true for content, deals, business building, and personal brand growth. If you publish daily, while others publish once a week, you outpace them. If you pursue deals aggressively while others hesitate, you build a portfolio they can’t catch up to. If you make decisions quickly while others overthink, you become the default leader in your space. Speed creates an unfair advantage.

Speed also attracts opportunities. People want to work with fast operators. They want partners who move. They want decision-makers. They want clarity. When you move fast, you signal competence and confidence. When you move slowly, you signal uncertainty. Speed brings in better deals, better partnerships, better clients, and better collaborators because people trust operators who act instead of talk.

One of the most important reasons I value speed is because speed builds identity. When you move quickly repeatedly, you become someone who takes action. You start to trust yourself. You stop delaying. You stop negotiating with your excuses. That identity shift becomes a foundation for everything else you build. Once you become someone who moves fast, every goal becomes easier to achieve.

Another reason speed matters is because speed maximizes time. You only get so many cycles, so many days, so many months, so many years. If you spend your time hesitating, overanalyzing, and delaying, you lose years that could have been spent building something meaningful. Speed gives you your life back. It gives you control of your future. It compresses time because you accomplish more in less time.

Finally, speed is a form of respect to your goals. When you move quickly toward something you want, you show that it matters. You show that you’re committed. You show that you’re not playing small. People who move slowly often don’t believe in their goals enough to act. People who move fast prove their commitment through action, not intention.

Speed has shaped everything I’ve built, every opportunity I’ve captured, and every direction I’ve taken. The world rewards pace, clarity, and decisiveness. The faster you act, the faster your life evolves. The faster you move, the more luck you create. The faster you execute, the more you learn and the more momentum you build.

If you want to accelerate your growth, stop worrying about being perfect and start moving faster. Speed will take you places that perfection never will. That’s the truth most people never realize until it’s too late.