Why Marketing Systems Are the Missing Link in Most Real Estate Portfolios: A Perspective by Dr. Connor Robertson
Dr. Connor Robertson argues that the missing link in most real estate portfolios isn’t capital or management—it’s marketing systems. By building repeatable, automated, and brand-focused frameworks, operators can drive demand, improve retention, and increase exit value.
How to Build a Marketing Engine That Runs Without You
Dr. Connor Robertson shares his framework for building a marketing engine that works without founder involvement—covering evergreen assets, automated nurture systems, and sales processes that create predictable growth.