Tag: competitive advantage
How I Evaluate Brand Strength in Acquisitions
Brand strength is one of the most overlooked assets in small business deals. I’ve learned to measure reputation, customer perception, and competitive positioning as part of my due diligence.
November 18, 20252 min read
How I Think About Pricing Power When Buying a Business
Pricing power tells me more about a business than almost any other metric. If a company can raise prices without losing customers, it has real resilience. In this article, I share how I evaluate pricing power during acquisitions, why it signals competitive advantage, and how it influences my decision-making before I close a deal.
November 18, 20252 min read
How I Approach Pricing Power When Evaluating a Business
Pricing power is one of the clearest indicators of strength in a business. If a company can raise prices without losing customers, it tells me volumes about its competitive edge and customer loyalty. In this article, I share how I analyze pricing power when evaluating businesses, the signals I look for, and why it often determines how much I’m willing to pay in an acquisition.
October 23, 20254 min read
Dr Connor Robertson on The Quiet Power of Consistency in Business
Dr. Connor Robertson argues that consistency—not flashy moves or overnight wins—is the real driver of lasting business success. Through trust, compounding habits, and steady progress, consistency becomes a quiet but unstoppable advantage.
October 21, 20253 min read
How I Judge Whether a Business Has Real Competitive Advantages
Not every business that looks strong has real competitive advantages. I’ve learned to distinguish between temporary wins and lasting moats that protect value. When evaluating acquisitions, I focus on customer loyalty, differentiation, and resilience against competitors. In this article, I share how I judge whether a business has true competitive advantages and why it’s a key driver of long-term success.
October 11, 20255 min read